Verdenix®
Boost malodor counteraction

Verdenix® is a perfumery ingredient innovation, and plays a central role on the EuroPure® technology platform dedicated to counteracting unpleasant odors. This singular active ingredient is obtained by upcycling the waste material that was generated during the production of Sylven®, our first proprietary ingredient. When blended in fragrance formula, Verdenix® acts as a booster of malodor chemical elimination. Its efficacy on selected malodor molecules has been quantified and demonstrated in analytical tests. Verdenix® shortens malodor counteraction times to a point where the benefit is already perceived in use. The result for your consumers is a real sense of renewed comfort and reassurance—no more embarrassing smells to worry about.

Key selling points of Verdenix® that matter to consumers and manufacturers

Fast results

Given the opportunity, your consumers want to solve an unpleasant smell situation quickly and efficaciously. For such results, Verdenix® is clearly a viable solution. We have validated the efficacy of Verdenix® and its speed of reactivity in both analytical tests and sensory evaluations. Whether it is on skin, on surfaces or fabrics, consumers will be able to get rid of disagreeable odors within seconds and confidently get on with their lives.

A differentiating ingredient

Verdenix® comes already integrated in the finished fragrance we will sell you for your MOC product, and small amounts will do the trick without impacting your base formula. With the inclusion of Verdenix® you will please your consumers by removing unpleasant odors up to 15 times faster. Because Verdenix® is an exclusive Eurofragance solution, you won’t find it anywhere else—another differentiating point for your brand.

Sustainable and nature-friendly

Upcycling is no longer an obscure concept for today’s consumers. They have seen how discarded materials can be given a second life to become true objects of desire. At Eurofragance, we have applied this philosophy to the development of several of our captives. The origin of Verdenix® is natural and it has been developed by further purifying the leftover material from producing Sylven®, another proprietary ingredient in our portfolio.

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Our Scientists speak up on Verdenix®

Our Scientists speak up on Verdenix®

“Verdenix® is a welcome addition to our malodor counteraction toolbox. When used in Personal or Home Care products, Verdenix® really does its job of eliminating bad odors efficaciously. It is nice when we can offer our customers innovations that can help differentiate their brands and please their consumers.”

Felipe San Juan Tejada, Ph.D.

R&D Scientist (Barcelona, Spain)

Our Scientists speak up on Verdenix®

“Developing Verdenix® was both a challenging and rewarding experience. Understanding the chemical mechanism that resulted in malodor elimination being boosted by our captive required answering many hypotheses and conducting numerous lab tests. In the end, delivering a new technical tool to help our Perfumers on their malodor counteracting projects made all the development efforts more than worthwhile.”

Marina Melendo

Technical Category Manager, Home Care (Barcelona, Spain)

Within two minutes malodors are dramatically reduced thanks to Verdenix®