Scents become a must to hold customers in shops
Furthermore, fragrances are now used by retail companies for brand building It all started in USA, in food establishments. Coffee shops and bakeries started using the…
Aromatherapy: how scents change our mood
There is no scientific proof, no certain evidence. However, the fact is that some scents have got an effect on our mood, on our feelings and emotions hence on our well-being. This…
What is the difference between summer and winter perfumes?
“One must maintain a little bit of summer, even in the middle of winter.” Henry David Thoreau Can we apply this quote on perfume world? The choice of a fragrance depends on…
Delight your senses with aromatic fragrances
Eurofragance presents Eurofragance Bar, a selection of 15 scents inspired by cocktails and used in personal care products We all know there are two senses really connected and…
Arabic perfumery enchants by its fascinating scents
With a strong culture about perfume, Arabic traditions have played an important role in the development of the European perfumery Spices, resins, exotic woods, herbs or even…
Smells of the world
Would you be able to match scents with countries? Spain, Mexico, Turkey, United Arab Emirates or Singapore. What is their most known smell? What comes to your mind? Orange…
Fragrances bring a hedonic value to Body Care Products
The sensorial and olfactive opportunities that fragrances offer to body care products are endless What is your favourite scent? Would you believe us if we assured you that you can…
How business vitality improves companies’ performance
To be a global leader by Capturing Sensations with our fragrances we have had to invest, investigate and believe in our team. The result comes as four Creative Centres around the…
The power of fragrances to create unique atmospheres
“There is nothing like staying at home for real comfort” – Jane Austen The British novelist Jane Austen said on her time: there is nothing like staying at home for real…
#REMEMORIES creates trend at Beautyworld Middle East
The latest fragrance collection of Eurofragance also surprised as it could be smelled through ceramic pieces It is not the first time Eurofragance surprises at the most important…