Trends in perfumery 2018/2019 (Vol.2)

Trends in perfumery 2018/2019 (Vol.2)

Time really does fly! We are already in the final stretch of 2018, which seems to us like a good time to take stock and get ready for what 2019 has in store. Which were this year’s main trends in the world of perfume? Which were the most successful ingredients this year? And, most excitingly, what can we expect next season? In an earlier article, we talked about women’s perfumes, so, this time we’re going to look at what’s new in the men’s sector, and revisit unique combinations of chords that the creative team at Eurofragance has designed. Keep reading and discover what’s new for your skin.
Fragrances for men. From acidic freshness to exotic forests

As we said in a previous post, there is a booming trend: new citrus fruits. This family of trees produces unfamiliar fruits such as the chinotto, the kumquat and the grapefruit, which are now starting to appear in some highly original, innovative ways, giving a new twist to the classic fresh scents of bergamot, lemon and orange. How about if we combine them with ginger, jasmine or cyclamen? A total delight for men who are looking for a light, clean, elegant fragrance.
We have also seen a move towards more classic, fougère structures. A historical segment in men’s perfumery, a combination of lavender and rosemary with woody notes, modernised here with fresh green notes such as basil and black tea.
What’s more refreshing than the sea breeze? A breathe of fresh air that will remain when summer is no more than a memory. Salty, watery notes take on a masculine touch when combined with woody notes. Eurofragance also suggests mixtures of daring ingredients, such as the grey amber, which is still present in many fragrances because of its marked character and clean, floral marine nuances, which make it almost unique. Many perfumes in the market strengthen its structure with notes of moss and grey amber to create fragrances for studiously up-to-date men with enveloping bases. The perfumers at Eurofragance are well versed in this trend and are already revolutionising their creations with new, surprising marine notes. The power of the ocean in a bottle.
And if fresh trends emerge from water, more sensual trends are extracted from natural elements of the earth: spices, wood and resins. Spices like cinnamon, cardamom, peppers of all kinds or even anise can completely transform a structure with subtle nuances.
Exotic woods rarely found in perfumery are also very much in vogue. After the rise of Oudh, perfumers are experimenting with other woods unfamiliar to the general public. These are perfect for men who prefer to wear warm and mysterious scent, with chords inspired by ebony, mahogany or rosewood.

The latest trend has emerged from forests, richer and more natural. Resins and balsams, both exotic and captivating, imbue men’s fragrances with the richness of the orient. And it is this enigmatic touch that is responsible for the success of fragrances that include ingredients with spiritual connotations, like incense, myrrh and Tolu balsam. Along these lines, Eurofragance has created two compositions that combine balsams and woods with daring touches of pure cocoa and floral notes. Unique perfumes for men with personality.

Did you know about these trends? Are there any that you follow? In 2019, dare to innovate and select fragrances that truly reflect your character.

Tendencias de perfumería: los cítricos desconocidos

Tendencias de perfumería: los cítricos desconocidos

Cierra los ojos e imagina una villa costera mediterránea, ¿a qué huele?

Si el otro día hablábamos de las sensaciones tropicales y de cómo la piña es ahora omnipresente, hoy queremos destacar otra tendencia natural que vuelve con fuerza este año: los cítricos. Frescos, limpios, pero también luminosos y sofisticados.

Somos capaces de reconocer los más comunes –el limón, la naranja o el pomelo – por su piel rugosa, sus colores vivos y, por supuesto, su fragancia. Llevan décadas siendo indiscutibles e insustituibles en nuestra dieta por su sabor y sus propiedades beneficiosas, así como por su esencia, usada en infinidad de productos de cuidado del cuerpo y del hogar, ayudando a transmitir una sensación de limpieza y frescura.

Culturalmente ligados al Mediterráneo, su olor aporta siempre ese toque chispeante que nos resulta tan familiar y nos recuerda a las colonias de nuestra infancia. Sin embargo, las ultimas tendencias olfativas nos traen nuevos y desconocidos matices, poco habituales, que tratan de reinventar estos acordes tan clásicos.

Nuevas combinaciones y nuevos ingredientes cítricos

Cada vez es más frecuente encontrar notas cítricas combinadas estratégicamente para crear fragancias luminosas, con carácter, con un frescor que permanece más tiempo. Lo vemos actualmente en el mercado en perfumes que usan la mandarina, la bergamota o el limón acompañados de notas florales, especiadas y amaderadas.

Además, están apareciendo en la paleta del perfumista nuevos cítricos poco habituales hasta el momento. El chinotto (Citrus myrtifolia), la mano de Buda (Citrus medica var. Sarcodactylis) o del yuzu (Citrus junos) pueden sonar exóticos y lejanos, pero forman parte de la dieta habitual en Italia, Brasil o China. Y es que el uso en perfumería de estos cítricos aporta notas olfativas nunca vistas antes pero que nos resultan familiares a la vez: verdes, ácidas, frutales, tropicales o florales.

Los últimos lanzamientos del mercado combinan estas notas hespérides, con toques florales y fondos amaderados y ambarados, prolongando ese frescor mediterráneo en el tiempo. En Eurofragance, también nos hemos sumado a esta tendencia vibrante y explosiva jugando con los olores ácidos de estas frutas y hemos creado fragancias sofisticadas y chispeantes aplicables a cualquier tipo de producto. Los cítricos son siempre una apuesta segura.

Y seguimos con tendencias olfativas. En nuestra próxima entrada, te desvelaremos las novedades del 2018/2019… ¡estate atento!

Tendencias de perfumería: los cítricos desconocidos

Trends in perfume: unknown citrus fruit

Close your eyes for a moment, and imagine you are in a villa on the Mediterranean coast. What can you smell?

The other day we talked about tropical sensations and mentioned how pineapple has become omnipresent. Today, we’d like to touch on another natural trend that is back with a vengeance this year: citrus fruit. Fresh and clean, bright and sophisticated.

It’s easy to identify the most common varieties – lemon, orange and grapefruit – with their rough skin, bright colours and, of course, the wonderful fragrance. These delectable fruits have been part of our diets for decades, with their delicious flavours, beneficial properties and their essence, which is used in numerous body and homecare products, transmitting clean, fresh sensations.

With cultural links to the Mediterranean, their smell has a familiar touch of sparkle that reminds us of the colognes of our childhood. However, recent trends in fragrances include new, original nuances, sometimes quite rare, that add a new twist to traditional chords.

New combinations and new citrus ingredients

Citrus notes can be strategically combined to create luminous fragrances, with character for longer-lasting freshness. There are now perfumes containing mandarin, bergamot and lemon, mixed with floral, spiced and woody notes.

The perfumer’s palate also features new, unusual citrus fruits, rarely seen until now. The chinotto (Citrus myrtifolia), Buddha’s hand or fingered citron (Citrus medica var. Sarcodactylis) and the yuzu (Citrus junos) may sound exotic and distant, but they are dietary staples in Italy, Brazil and China. Used in perfumery, these citrus olfactory notes are strange yet familiar: green, acidic, fruity, tropical or floral.

The most recent market launches combine mythological scents with floral and amber touches, prolonging that Mediterranean freshness. At Eurofragance, we are playing with this vibrant, explosive trend, harnessing the acidic facet of these fruits to create sparkling, sophisticated scents for use in any type of product. Citrus scents are always a sure success.

And we’ll continue with the olfactory trends. In our next post, we’ll tell you what’s new for 2018/2019. Get ready!

Jasmineair, Aquaoud, Cardamon’fire, Shamamia!… El itinerario olfativo de Nomad Tales

Jasmineair, Aquaoud, Cardamon’fire, Shamamia!… El itinerario olfativo de Nomad Tales

Eurofragance desvela la historia que hay detrás de la nueva colección presentada en Beautyworld Middle East 2018 en Dubái.

¿Alguna vez has sentido la nostalgia de viajar a tierras imaginarias? Ese es precisamente el sentimiento que inspiró Nomad Tales, nuestra nueva colección de fragancias presentada en Beautyworld Middle East 2018. Aromas basados en materias primas preciosas que te transportarán a mundos fantásticos. Una colección que fue uno de los proyectos más esperados durante la 23ª edición de la feria más grande de cosmética y fragancias en Oriente Medio.

Nomad Tales es una experiencia sensorial realmente única: cuatro aventuras contadas por nuestras cuatro fragancias exclusivas. Jazmín, oud, cardamomo y shamama combinados con las fuerzas místicas de los cuatro elementos de Aire, Agua, Fuego y Tierra  te llevarán de viaje a tierras lejanas más allá de la imaginación.

Cuatro tierras, cuatro elementos, cuatro fragancias

Jasmineair: Impulsivo y poderoso como el aire, presentado en sus dos formas: una tormenta de arena caliente que transforma las dunas doradas en contraposición al oxígeno que da vida a los objetos. Una fragancia atemporal y valiosa de Soizic Beaucourt.

Aquaoud: una fragancia evocadora poco convencional que reinventa el enigmático oud. Una armonía sorprendente creada por Olaf Larsen.

Cardamon’fire: el aroma que arde con el calor de mil fuegos … Tentador y peligroso; apasionado y seductor. Esta fragancia cruda y carnal es obra de Belén García.

Shamamia!: El attar místico captura la esencia de la madre tierra; sabio, nutritivo, sagrado y en constante evolución. Una fragancia multifacética elaborada por Julia Rodríguez.

Nuestros perfumistas, en colaboración con nuestro excelente equipo creativo, han diseñado un mapa de ensueño de tierras lejanas desconocidas hasta la fecha. ¿Te atreverías a visitarlas? ¡Ten cuidado, quizá no quieras volver!

Jasmineair, Aquaoud, Cardamon’fire, Shamamia!… El itinerario olfativo de Nomad Tales

Jasmineair, Aquaoud, Cardamon’fire, Shamamia!… The olfactive itinerary of Nomad Tales

Eurofragance unveils the story behind the new collection presented at Beautyworld Middle East 2018 in Dubai

Have you ever felt the nostalgia of traveling to imaginary lands? That is precisely the feeling that inspired Nomad Tales, our new fragrance collection finally revealed at Beautyworld Middle East 2018. Scents based on precious raw materials that will transport you to fantastic worlds. A collection that was one of the most awaited themes during the 23rd edition of the largest fair of cosmetics and fragrances in the Middle East.

Nomad Tales is truly a unique sensorial experience: Four adventures told by our four exclusive fragrances. Jasmine, oud, cardamom and shamama combined with the mystical forces of the 4 elements of Air, Water, Fire and Earth carry you on a journey to the faraway lands beyond imagination.

Four lands, four elements, four fragrances

Jasmineair: Impulsive and powerful just like air that comes in two forms: a hot sand storm that reshapes the golden sand dunes versus the oxygen that brings life into objects. A timeless and precious fragrance of Soizic Beaucourt.

Aquaoud: An unconventional evocative scent that reinvents the enigmatic oud… A contrasted harmony created by Olaf Larsen.

Cardamon’fire: The scent that burns with the heat of a thousand fires… Tempting and dangerous; passionate and seductive. This raw and carnal fragrance is the work of Belén García.

Shamamia!: The mystic attar captures the essence of the mother-earth; wise, nurturing, sacred and ever-evolving. A multi-faceted fragrance crafted by Julia Rodríguez.

Our perfumers, in collaboration with our excellent creative team, have designed a dreamlike map of distant lands unknown to date. Would you dare to visit them? Be careful, you might decide to stay!