Now that the consumer’s mindset is shifting, as they are becoming aware of how important it’s for health and for a sustainable development of the planet to consume organic products, industries need to adapt. That’s why the perfume’s industry has recently started to shift towards “green” fragrances. But does it mean it’s only producing organic and natural fragrances? If you want to know more continue reading, as we explain everything in this post!
Are “natural” and “organic” the same?
In the world of perfumery there is a great confusion regarding natural fragrances and organic fragrances. First of all, not every natural fragrance is organic nor sustainable. So, lets clarify it.
Natural essences come from vegetable or fungal origin, such as Eucalyptus Oil, while bio essences come from organic farming, which have not been treated with chemicals or synthetic pesticides. Therefore, a natural essence can be either organic or not, depending on how it’s its growth process.
Furthermore, Global Organics define 4 categories of organic products:
- “100% organic”: if the product only contains organic ingredients
- “Organic”: if more than 95% of the ingredients are organic
- “Made with organic products”: if more than 70% of the ingredients are organic
- And a fourth category that allows to indicate when a particular ingredient is organically grown.
Natural ingredients are understood to be beneficial for the health and environment, nevertheless, some can contain harmful allergens and substances of endangered species.
Let’s introduce a third type of ingredient: synthetics. They can be natural identical, taken from an existing molecule in the nature, or a created olfactory molecule, which produces a smell that does not exist in nature. Natural identical can be extracted naturally or replicated in the laboratory. Taking into consideration the different legislation, and the extraction method, some of these molecules can be included in natural fragrances.
Taking into account that, not all the natural ingredients are Eco-friendly, we want to highlight that many synthetics are environmental friendly, as they could replace over-harvested species of naturals like sandalwood.
We must pay special attention to labels that certify ingredients and production processes. There are many certificates that can ensure us that we are buying sustainable products. They look at the life cycle of the product, from its ingredients to its final use (renewable sources, recycled materials etc.). This does not require that they are mandatory natural!
Sustainable fragrances certifications can be official (regulated by official organisations), private and self-declaration (they are not official, but it’s the company itself which declares they are following certain sustainable regulatory and processes). Moreover, there are certifications related to the nature of the product and to the impact of the product on the environment. You can find some of these labels in the info-graphic bellow.
Sustainable fragrances represent a balance between economic growth, environmental protection and social welfare. Not every natural fragrance is organic, and synthetic can be also sustainable!.
In Eurofragance, we are working to offer you a collection of natural fragrances based on real and reliable criteria. Stay tune, we will keep you updated!
The same smell, the same bottle, the same size… we all have one perfume that we consider OUR perfume. The one we always wear to work, to meet our friends and the one we always have a bottle of in our cupboard. So, for how long have you been using it?
There are several reasons why women and men use the same fragrance for years, as it is not easy to select the fragrance with which you feel comfortable, attractive, happy, fresh, elegant with. So, once you have found “your signature essence”, it is difficult to change. Perhaps, you alternate it with others for special occasions, but there is always one of them that will always represent you.
However, as there are many people that stick to a perfume, they wear their entire lives, there are others that change their perfume as often as they change socks. For the most part it comes down to personal preference, but we want to mention some other factors to consider.
It is important for you to know that trying a new perfume does not mean leaving aside a brand that you love but opening the door to other fragrances that can accompany you on specific occasions.
Olfactory taste change, because smell is modified throughout our existence, and this evolution is completely linked to our affective life. On average, there is a change on the olfactory change every three years, and maybe, the perfume that excited you yesterday, today almost repels you.
Nevertheless, it is not always your taste that’s changed. Sometimes perfumer reformulate their scents by swapping out ingredients. Then, if your favorite perfume just doesn’t smell like it used to, maybe it’s time to try something else.
Smell is the only one of our senses that sends messages to a brain region that regulates the primitive pulsations of hunger, thirst, etc. That is why fragrances unconsciously affect all our emotional behavior. Life experiences, memories, the passage of time… they all produce an evolution in you. This evolution can be projected through a perfume as a means of communication. For this reason, your choice in perfume can change. Maybe now you feel more identified with a different perfume than when you were 10 years younger.
There are many elements with which you can strengthen your natural beauty. For example, fashion and makeup. But what about perfume? You should think of it as an accessory. A scent can send a message or create a mood. The simple gesture of putting a few drops of your favorite cologne can elevate your mood when you have a bad day.
The perfume industry is always evolving and producing new creations. That is, with new fragrances arising, you will sadly not be able to discover if you are always faithful to the same perfume. So, why not trying out new perfumes? Changing your perfume just to try something new isn’t a bad idea.
Choice a perfume that you feel comfortable with and makes you feel happy!
We’ve done it again! The biggest international beauty and well-being event has been the launchpad for our most eagerly awaited collection: Cosmic Nomad. Set in a galactic atmosphere, surrounded by neon colours and in line with Eurofragrance’s adventurous nature, Nomad Cosmic was equally successful as Nomad Tales. And the first edition of Nomad Experience had set the bar very high!
In 2018, our fragrances swept everyone away to far-flung, imaginary lands based on four elements (Jasmineair, Aquaoud, Cardamon´fire and Shamamia), and this year’s creation is out of this world. The Cosmic Nomad collection tells the story of an epic voyage to far beyond the Milky Way in search of supernatural treasures from the stars. We gave our perfumers a multisensory mission to design five fragrances, each showcasing one of Eurofragance’s hallmark raw materials. Who would like to experience some stellar scents?
The Cosmic Nomad fragrance collection
Vetiver Asteroid: our perfumer Olaf Larsen created a perfume based on eternal scents. A composition with woody notes combined with fresh bergamot and lively pink pepper. With a sensual heart note of oud enveloped in floral jasmine and predominant notes of vetiver, this fragrance gets depth from creamy sandalwood and sensual ambergris.
Illuminating Rose: Soizic Beaucourt is the talent behind Illuminating Rose, a fragrance as rich and intoxicating as nature itself. The scent of rose is a gateway to a marvellous galaxy of light. With spicy cardamom and saffron top notes, its heart beats to the floral rhythm of rose syrup and delicate iris. The composition ends with notes of sandalwood, patchouli, vanilla and amber.
Cosmic Tonka: another Olaf Larson creation embarks you on a journey to the dark side of the cosmos. A transcendent, sweet, hypnotic, mystical creation. Succulent bergamot enhances a gourmand heart of Tonka beans and ambergris enveloped in intoxicating notes of laudanum, musk and oakmoss.
Stardust Labdanum: Angeline Poubeau’s scent is based on two ingredients: labdanum and rose accentuated by warm, spicy notes like saffron and pink pepper. The sensual base has animal, leather notes that combine sweet vanilla and amber to perfection.
Refractive Frankincense: Julia Rodríguez’s fragrance offers us a mystical aura of colour and magic, brilliant and crisp. It has fresh notes of Italian bergamot mixed with hot incense oil. A spicy pinch of pink pepper and cardamom combines with floral and geranium notes wrapped in a sensual aura of ambergris, cedarwood and musk.
The special and fantastic smell of Eurofragance fragrances can take you to visit magical and unique places only with their essence. Follow us in our journey and don’t get lost on the way!
We are back! Last week we were in Paris to attend In-Cosmetics, the most outstanding international event about cosmetic ingredients. And as in Eurofragance we are experts in fragrances for cosmetic products, we could not miss it!
This year has been special: we have launched True Nomad Senso-Lab Collection, the collection of innovative fragrance applications and the first framed our creative project “Nomad Saga”. And, in addition, we present new trends for the segments of Fine Fragrance and Body Care. Are you ready to discover them?
True Nomad Senso-Lab Collection
If you thought you had seen everything in terms of applying fragrances, nothing could be further from reality. Our trip, inspired by the Nomad Saga project, will explore the creative blending of precious raw materials through extraordinary, inspiring and engaging applications where the True Nomads will treasure moments of beauty on their discovery journeys.
- Solid Perfume: An essential for those on the road who would like to keep perfumed on their adventures! Designed with vetiver as the main element. Its solid format is ideal to carry in your suitcase.
- Roller Pearl: Based on the Labdanum, this roll-on perfume just like a scented tattoo, marks your many adventures on your skin.
- Cushion: This cooling water jelly with rich perfume based in Rose note gives you a beautiful scent anywhere and anytime!
- Oil Perfume: A nourishing and silky oil whose core ingredient is Tonka Bean, with an ultimate second skin finish that illuminates your skin.
Trends in Fine Fragrance and Body Care
Eurofragance also presented in In-Cosmetics fair the latest creations of our expert perfumers. As for the Fine Fragrance segment, we announced 4 collections inspired in the latest trends: In Drinker Collection, concoctions and cocktails made their way into high-end perfumery. With White Magic Collection, White florals move from sunny territories toward sweet, oriental, balsamic lands. The Ethereal World Collection, Airy, delicate, magical, feminine floral scents make a stand as Peony leads the way. And in I wanna spice you up Collection, sexy fresh spices give a vibrant, different and young touch to the compositions.
In general, trends are moving toward lighter compositions and reinterpretations of classics, where some of the fragrances enter a new market by transcending the restrictions of masculine and feminine perfumery. In addition, the rise of millennials promotes the reinvention of classics and the increasing demand for lighter compositions. We see floral notes combined with oriental touches or spicy and youthful creations at the same time. Did you expect that?
In the Body Care segment as in other aspects of life, consumers seek more than ever products with natural ingredients and appearance. For this reason, at Eurofragance we propose the Back to the Roots, a collection of fragrances with botanical ingredients present in nature. There is also room for those daring people; for them, we bring new scents for applications such as Micellar Water, our scent smell fresh, musky and watery flowers. And for the most sentimental, our perfumers present Enhancing Emotions, fragrances that enrich emotions through their floral, tropical and fruity notes combined with citrus and sweet notes like vanilla applied to sensory textures.
But this has only just begun. We continue with the season of fairs and next week you can find us where “you must be” BeautyWorld Middle East, Dubai. We will keep you posted in our social networks and, soon, in a new blog post. Stay tuned!
In an earlier post, we told you all about our Nomad Saga project and in today’s article, we would like to share some secrets about Shamama, the first raw ingredient in our little Nomad Box.
Shamama is the star ingredient of Eurofragrance’s first quarter, the first jewel in our Nomad Box and a perfumery treasure that hails from the exotic city of Kannauj (India).
What makes it so special?
Shamama is a unique essential oil and the result of a unique combination of raw materials, with a formula that is still a closely guarded secret today. Unlike other distilled essential oils, Shamama is created manually by real artisans.
The nomad journey to Shamama
As you already know, Eurofragance has a nomadic, adventurous spirit that inspires us to travel the globe. And while we are travelling, we discover new places where there are exceptional materials that stimulate us to create our fragrances.
In this case, we had already heard about Shamama as a perfumistic ingredient, but when we travelled to the city of Kannauj to learn more about the mysterious Shamama, we realised that this was more than just a simple ingredient.
It is a magical elixir and, best of all, its formula, which has been passed down through the generations, is still a closely guarded secret. Nobody, except for those who make it, know the recipe.
Each Shamama is made up of at least 45 raw ingredients and there are as many Shamamas as there are blends. Incredible, don’t you think? All the creators have their own recipes and they concoct their Shamamas based on ancestral traditions and techniques. A legacy that has been kept intact over the years.
Aromas that transport us to another era
The scent of Shamama is like the scent of India. It takes us to the essence of this country, its landscapes and colours. So, how is this essential oil made?
During the Shamama manufacturing process, foam, grass and mitti (ceramic clay) are distilled in large quantities for a total of 20 days, enriching the essential oil every step of the way. Finally, the oil is mixed with an infusion of cardamom, saffron and cinnamon, and with essential oils of rose, kewra and oud. This adds the final touch that makes it unique.
Shamama is part of the DNA of Eurofragance, which is why it has become the first star of our Nomad Box. Our sense of adventure has led us to discover new lands, cultures, raw materials and new work techniques so that we can present Shamama as one of the many essential oils that form part of our history. Discover more on our new Nomad Saga website!
But this is only the beginning. Every quarter we’ll reveal a new raw material and explain its history and tradition. Don’t miss the excitement!