20 09/2017

Eurofragance factory in Asia can now produce Halal-certified fragrances

September 20th, 2017|Consumer trends, Creations, Eurofragance vitality|

Halal-certified fragrances sales at Middle East and other regions of the world are set to increase as Muslim populations demand Halal products From the very beginning of its foundation, Eurofragance decided to become an international company. The first area of the planet where it started exporting its fragrances was Middle East and later joined by [...]

11 01/2017

Asia, an exciting market for perfumery lovers

January 11th, 2017|Consumer trends, Creations, Eurofragance vitality|

Did you know that Asia is one of the best places to buy male grooming products? Asia has always been an exotic market from a European point of view. Differences between Europe and Asia are multiple; culture, food, weather and traditions are all very unique. This diversity makes Asia a key area for Eurofragance to [...]

23 12/2016

2016, a scented year to remember

December 23rd, 2016|Consumer trends, Creations, Creativity, Eurofragance vitality, Passion, People|

People, Passion and Creativity are leading us to a marvellous perfumed path of achievements We didn´t want to say bye to 2016 without thanking our great team its effort which has led Eurofragance to achieve great things like the opening of a Creative Centre in Singapore, the launch of a new production factory also in [...]

13 10/2016

The smell is a key tool for marketers

October 13th, 2016|Consumer trends, Creations, Creativity, Eurofragance vitality|

We don´t pay attention to TV ads or banners but we remember scents When Martin Lindstrom decided to initiate a neuro-marketing research, he knew what he wanted to show. However, he didn´t know the effect of the research results in the advertising world. Lindstrom aspired to confirm that while most ads used to attend to only [...]

20 07/2016

Smells of the world

July 20th, 2016|Consumer trends, Creations|

Would you be able to match scents with countries? Spain, Mexico, Turkey, United Arab Emirates or Singapore. What is their most known smell? What comes to your mind? Orange blossom, mint, incense, jasmine, coral? We have already told you about the scientific connection between smell, memory and behaviour. However, there are other aspects we must consider [...]