19 07/2017

Summer vibes

July 19th, 2017|Consumer trends, Creations, Creativity, Eurofragance vitality|

Consumer trends arrive to fragrance world. Find out what´s hot this summer season! Summer smells of tropical fruits, fresh scents, beachy fragrances… We all love those perfumes that cheer us up when temperatures are too high or those fragrances that remind us of summer and holidays. However, perfumery is full of surprises. This year you [...]

26 04/2017

Beautyworld Middle East 2017 is just around the corner!

April 26th, 2017|Consumer trends, Creations, Creativity, Eurofragance vitality|

Do you want to know Eurofragance´s surprise on this edition? It actually is the most important beauty fair in the Middle East. Beautyworld Middle East is an international trade fair for beauty products, hair, fragrances, raw materials and wellbeing.  Over 37.000 people from 131 countries visited this fair last year. In 2017, Beautyworld Middle East [...]

23 01/2017

COSME TOKYO 2017, here we come!

January 23rd, 2017|Consumer trends, Creations, Creativity, Eurofragance vitality|

Eurofragance participates in Japan´s largest cosmetics fair COSME TOKYO-COSME Tech 2017 is taking place this week! From the 23rd to the 25th of January, the Japanese largest exhibition specialised in cosmetics is offering to all visitants an amazing opportunity to “find, try, compare and purchase the latest cosmetic products and toiletries from all around the world”. [...]

11 01/2017

Asia, an exciting market for perfumery lovers

January 11th, 2017|Consumer trends, Creations, Eurofragance vitality|

Did you know that Asia is one of the best places to buy male grooming products? Asia has always been an exotic market from a European point of view. Differences between Europe and Asia are multiple; culture, food, weather and traditions are all very unique. This diversity makes Asia a key area for Eurofragance to [...]

21 12/2016

What consumers expect from a fragrance

December 21st, 2016|Consumer trends, Creations, Eurofragance vitality|

Quality, differentiation and wellness are some of the main requirements that are leading to the growth of niche perfumery In the past we have talked about the fragrance market, the most preferred olfactory notes by countries, business vitality, etc. But, it is now time to talk about one of the main pieces of this scented [...]