20 06/2018

New perfumery trends see a move toward natural, authentic fragrances

June 20th, 2018|Creations, Creativity, Eurofragance vitality, Passion|

There's a quiet, peaceful revolution sweeping modern perfumery, a noticeable move toward more sophisticated, artistic creations. After years of fruity, sweet, young-style scents and fleeting trends that are here one day, and gone the next, consumers and brands have recovered their love for authenticity, a job well done, a view that perfume is art worthy [...]

22 05/2018

Personal Care trends: all you need to know (VI)

May 22nd, 2018|Consumer trends, Eurofragance vitality|

Dark Beauty, a daring message shaking up Beauty The last Personal Care trend that we bring is Dark Beauty, a movement that involves not only one sense but all of them. The concept comes from an anti-conformist spirit and a rebellious desire of getting out of the comfort zone, trying new things… Consumers have developed [...]

14 05/2018

Jasmineair, Aquaoud, Cardamon’fire, Shamamia!… The olfactive itinerary of Nomad Tales

May 14th, 2018|Creations, Creativity, People|

Eurofragance unveils the story behind the new collection presented at Beautyworld Middle East 2018 in Dubai Have you ever felt the nostalgia of traveling to imaginary lands? That is precisely the feeling that inspired Nomad Tales, our new fragrance collection finally revealed at Beautyworld Middle East 2018. Scents based on precious raw materials that will [...]

7 05/2018

Travel to imaginary lands through Eurofragance collection at Beautyworld Middle East

May 7th, 2018|Eurofragance vitality|

“Nomad Tales” is the new theme that Eurofragance will reveal in BWME 2018 (May 8-10th) inspired by a sense of wanderlust. Seville and the intoxicating orange blossom aroma delightfully filing the air from its more than 40,000 orange trees; the rich mystical scent of spices lingering in the bustling alleys of the Grand Bazaar in [...]

26 04/2018

From Esxence to In Cosmetics Global: Eurofragance journey through 2018 most exciting fairs

April 26th, 2018|Eurofragance vitality|

The future and most innovative trends of Home and Personal Care sector come together in these events 2018 is being a key year for Eurofragance new business strategy guided by ambitious challenges and projects. Performance, as one of our values, is leading Eurofragance to attend an increasing number of sectorial and product-segmented fairs with the [...]