The future and most innovative trends of Home and Personal Care sector come together in these events
2018 is being a key year for Eurofragance new business strategy guided by ambitious challenges and projects. Performance, as one of our values, is leading Eurofragance to attend an increasing number of sectorial and product-segmented fairs with the aim of creating fragrances more consumer-oriented through fruitful partnerships.
On the eve of the BeautyWorld Middle East, the most expected event of the year, we would like to summarize our presence in the several fairs ran during April.
ESXENCE 5th – 8th April
Our colleagues Giulio, Francesca, Belén and Nevra discovered the latest developments in artistic perfumery presented in the tenth anniversary of “Esxence, the scent of excellence”. Celebrated in Milan, this fair is a good opportunity to immerse in the fragrances world.
DETEX 10th – 11th April
We participated in Detex, the most important conference about detergency in Arab countries, held in Amman. Our presence at this fair reinforces our approach within the Home Care segment. In this regard, we have created our Eurocaps TM and recently introduced the new olfactory booths at our Head Quarters.
BEAUTY EURASIA 12th – 14th April
Our Turkish team has been meeting clients and discovering the latest launches in Personal Care in BeautyEurasia, the leading B2B cosmetics and Personal Care event for Turkey and the surrounding region.
IN COSMETICS GLOBAL 17th – 19th April
Our R & D Director, Carlos Llorca, and Myriam Terés, our Applications Manager, were in the 28th edition of In cosmetics Global, held in Amsterdam. The exhibition brought together personal care ingredients suppliers with finished product manufacturers. This edition has been full of lectures on launches of new active ingredients, workshops about formulations and, of course, captivating fragrances. All of them good reasons for Eurofragance to attend.
But the very best is yet to come! Beautyworld Middle East 2018 will constitute a turning point for Eurofragance and our customers. Stay tuned because we will be unveiling some details about our presence at the BWME soon!